Fore / Adventure — Branding

—“Our most important role at Fore is to connect people with our culture. We do this by living our Life Through Adventure”.

We knew what we wanted to create but were too close to it, living through it, not able to step back far enough to take stock of what we had, what we could be. Supreme showed us what our failings were but also what our assets were too and most importantly, how we could rebrand what we had to communicate it in a much better way, with meaning and with pride. As we go from strength to strength, they're with us for the long haul now...wether they like it or not.

We knew what we wanted to create but were too close to it, living through it, not able to step back far enough to take stock of what we had, what we could be. Supreme showed us what our failings were but also what our assets were too and most importantly, how we could rebrand what we had to communicate it in a much better way, with meaning and with pride. As we go from strength to strength, they're with us for the long haul now...wether they like it or not.

Research and Development
Naming
Creation of the Big Idea and Vision
Creation of Values and Personality

Creation of Brand Strategy Document
Creation of Brand Elements
logo and brand icons
Brand Font Family

Tone of Voice
Brand Colours
Stationery
Signage

Merchandise
Social Media Identity kit
Promotional Elements
Brand Guidelines